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Creative Problem Solving for Managers Tony Proctor (University of Chester, UK)

Creative Problem Solving for Managers von Tony Proctor (University of Chester, UK)

Creative Problem Solving for Managers Tony Proctor (University of Chester, UK)


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Zusammenfassung

An introduction to the ideas and skills of creative problem solving, this text shows how and why people are blocked in their thinking, how this impairs the creative problem solving process and how creative problem solving techniques can help overcome these difficulties.

Creative Problem Solving for Managers Zusammenfassung

Creative Problem Solving for Managers Tony Proctor (University of Chester, UK)

This updated text provides a lively introduction to the essential skills of creative problem solving. Using extensive case-studies and examples from a wide range of business situations, it explores a wide range of problem-solving theories and techniques, illustrating how these can be used to solve a range of management problems.

Thoroughly revised and redesigned, this new edition retains the accessible and imaginative approach to problem solving skills of the first edition. Contents include:

  • blocks to creativity and how to overcome them
  • key techniques including lateral thinking, morphological analysis and synectics
  • computer-assisted problem solving
  • increased coverage of group problem solving techniques and paradigm shift.

As creativity is increasingly recognized as a key skill for successful managers, this book will be welcomed as a comprehensive introduction for students and practising managers alike.

Inhaltsverzeichnis

1. Creativity and its importance in business 2. Blocks to creativity 3. Theories of creativity and the creative problem solving process 4. Problem definition 5. Morphological analysis and related approaches 6. Brainstorming and its variants 7. Lateral thinking and associated methods 8. Synectics 9. Miscellaneous ideation 10. Evaluation 11. Implementing ideas 12. Computer assisted creative problem solving Appendices

Zusätzliche Informationen

GOR002460471
9780415196796
0415196795
Creative Problem Solving for Managers Tony Proctor (University of Chester, UK)
Gebraucht - Sehr Gut
Broschiert
Taylor & Francis Ltd
19990513
332
N/A
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