Wang Jun has been an international tour guide since 1996, specializing in the ethnic minority areas of Guizhou where he developed a love for the traditional culture. Through his decades of travel in Guizhou, he's developed strong relationships with ethnic minority artisans and a deep knowledge of their textiles.
Zeng Li is the founder and director of the Miao's Tales Costumes Museum in Guiyang. She has helped curate many exhibitions about Miao embroidery and frequently lectures about the history, traditions, and associated symbols. In 2009, she established the brand "Miao's Tales", applying traditional motifs to modern design.