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One Shilling Matthew Caldwell

One Shilling By Matthew Caldwell

One Shilling by Matthew Caldwell


$61,49
Condition - New
6 in stock

Summary

One Shilling explores how a new generation created extraordinary visual identities for the trusty matchday programme. The book compiles stunning examples, and tells the stories of those previously unheralded artists, in particular John Elvin, considered the greatest football programme designer ever.

One Shilling Summary

One Shilling: The Football Programme Design Revolution of 1965-85 by Matthew Caldwell

One Shilling: The Football Programme Design Revolution of 1965-85 is the first-ever exploration into this golden era of football programme design, featuring remarkable eye-sizzling covers and layouts which are a departure from the previous conventions of imagery for the trusty football programme.

The football programme has been an ever-present staple of the national game since Victorian times. Passionate artists and typesetters designing printed programmes for match goers, but unlike the fashion or music industries, the names behind the artworks for these pocket-money priced matchday publications were often uncredited or ignored. Until now.

At its heart, this is the story of John Elvin, the greatest football programme designer, who massacred the formal code of lay-outs, blew-up typefaces and used photos beyond the imaginable.

One Shilling also explores the wider cultural and political backstory of British football over a transformative two decades from England's World Cup victory in 1966, and looking forward, champions the potential of a new era for programme design.

About Matthew Caldwell

Matthew Caldwell set up the Instagram account @1_shilling to share the story of forgotten football programme designs with the world. He is a co-founder of Monday Nights design practice, a cross-discipline design studio specialising in brand identity across multiple sectors including sports and entertainment. Alan Dein is an oral historian, writer and radio broadcaster, and is a lifelong collector of footballing ephemera.

Additional information

NGR9781801508889
9781801508889
1801508887
One Shilling: The Football Programme Design Revolution of 1965-85 by Matthew Caldwell
New
Hardback
Pitch Publishing Ltd
2024-01-29
224
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a new book - be the first to read this copy. With untouched pages and a perfect binding, your brand new copy is ready to be opened for the first time

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