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Category Killers Robert Spector

Category Killers By Robert Spector

Category Killers by Robert Spector


$15.99
Condition - Very Good
Only 1 left

Summary

Retail is a dog-eat-dog world - and nobody has cannibalized market share more ruthlessly or influenced consumers, communities and competition around the world more profoundly than category killers like Wal-Mart, Toys R Us, and Costco. This book explores how they did it, and what other companies can glean from their strategies.

Category Killers Summary

Category Killers: The Retail Revolution and Its Impact on Consumer Culture by Robert Spector

Retail is a dog-eat-dog world - and nobody has cannibalized market share more ruthlessly or influenced consumers, communities and competition around the world more profoundly than category killers like Wal-Mart, Toys R Us, and Costco. This book explores how they did it, what other companies can glean from their killer strategies, and what's next in retail's future.

About Robert Spector

Robert Spector is a veteran journalist who has covered the retail sector for many years. (former USA Today reporter).

Additional information

GOR004596170
9781578519606
1578519608
Category Killers: The Retail Revolution and Its Impact on Consumer Culture by Robert Spector
Used - Very Good
Hardback
Harvard Business Review Press
20050101
256
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Category Killers