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International Series in Quantitative Marketing Books
International Series in Quantitative Marketing Books
New-Product Diffusion Models
by Vijay Mahajan
New
$453.79
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New-Product Diffusion Models
by Vijay Mahajan
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$500.79
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Dynamic Models of Advertising Competition
by Gary M. Erickson
New
$254.49
inc. GST
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Mathematical Models of Distribution Channels
by Charles A. Ingene
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$476.79
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Database Marketing
by Robert C. Blattberg
New
$427.89
inc. GST
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Managing Business Interfaces
by Amiya K. Chakravarty
New
$135.69
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Modeling Markets
by Peter S.H. Leeflang
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$285.29
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Expert Systems for Scanner Data Environments
by John M. McCann
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$257.79
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Differential Games in Marketing
by Steffen Jorgensen
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$230.59
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Marketing Management Support Systems
by Berend Wierenga
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$254.89
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Database Marketing
by Robert C. Blattberg
New
$245.19
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Research traditions in marketing
by Gilles Laurent
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$558.39
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Marketing Decisions Under Uncertainty
by Dung Nguyen
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$300.09
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Market Segmentation
by Michel Wedel
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$498.59
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Dynamic Models of Advertising Competition
by Gary M. Erickson
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$174.99
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Market Response Models
by Dominique M. Hanssens
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$517.59
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Marketing Research and Modeling: Progress and Prospects
by Yoram Wind
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$268.69
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