What They Don't Teach You At Harvard Business School by Mark H Mccormack

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What They Don't Teach You At Harvard Business School by Mark H Mccormack

Regular price £3.50
Condition - Very Good
40+ In stock
Regular price £3.50
Condition - Very Good
40+ In stock
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Summary

The bestselling business classic by the sports management legend.

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What They Don't Teach You At Harvard Business School by Mark H Mccormack

Mark McCormack, dubbed 'the most powerful man in sport', founded IMG (International Management Group) on a handshake. It was the first and is the most successful sports management company in the world, becoming a multi-million dollar, worldwide corporation whose activities in the business and marketing spheres are so diverse as to defy classification. Here, Mark McCormack reveals the secret of his success to key business issues such as analysing yourself and others, sales, negotiation, time management, decision-making and communication. What They Don't Teach You at Harvard Business School fills the gaps between a business school education and the street knowledge that comes from the day-to-day experience of running a business and managing people. It shares the business skills, techniques and wisdom gleaned from twenty-five years of experience.
Mark McCormack is an entrepreneur extraordinaire * Daily Telegraph *
Mark McCormack's book is a revelation -- Robert AAnderson, Former Chairman Rockwell International
The undisputed king of sports marketing * BBC Sport *
The most powerful man in sport * Sports Illustrated *
He was a genius when it comes to sports marketing -- Tiger Woods
His legacy is international sport as we know it -- European PGA Tour chief Ken Schofield
Mark McCormack was named by Sports Illustrated as 'the most powerful man in sports'. A college golfer, he worked at a Cleveland law firm when he began representing a young unknown named Arnold Palmer. A host of sports celebrities in golf, tennis and other areas followed and today IMG represents a wide array of events and players ranging from the Nobel Foundation to Wimbledon, Rod Laver to Tim Henman and Arnold Palmer to Tiger Woods.
SKU GOR006343930
ISBN 13 9781781253397
ISBN 10 1781253390
Title What They Don't Teach You At Harvard Business School
Author Mark H Mccormack
Condition Very Good
Binding Type Paperback
Publisher Profile Books Ltd
Year published 2014-07-31
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us