Marketing Management, An Asian Perspective by Philip Kotler

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Marketing Management, An Asian Perspective by Philip Kotler

Regular price £66.69
Condition - New
<30 In stock
Regular price £66.69
Condition - New
<30 In stock
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Marketing Management, An Asian Perspective by Philip Kotler

For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday-and in order for students to have a competitive edge, they need a textbook that reflects the best of today's marketing theory and practices. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today's marketing theory and practice. .
SKU NGR9781292089584
ISBN 13 9781292089584
ISBN 10 129208958X
Title Marketing Management, An Asian Perspective
Author Philip Kotler
Condition New
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2017-10-09
Number of pages 958
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note This is a new book - be the first to read this copy. With untouched pages and a perfect binding, your brand new copy is ready to be opened for the first time