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Books by Edwin Richard Rigsbee

ED RIGSBEE is President of Rigsbee Enterprises, a strategic marketing, management, and executive development firm. He has extensive experience in retail and sales management positions and was previously the owner of a manufacturer representative firm. Mr. Rigsbee has authored several video and audio programs and has more than 500 published articles to his credit. He is a regular contributor to business, trade, and professional publications throughout North America. In addition, he has been an adjunct professor at the University of California, Santa Barbara, and California Lutheran University. He has also served as a trainer for Dun & Bradstreet, delivering full-day seminars across the United States.

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