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Books by Kevin Ruck
Kevin Ruck is founding director of PR Academy, the largest CIPR qualifications centre providing education, training and coaching for communication professionals. He has spent around 20 years in various communication roles within the telecoms and ICT sectors, latterly focusing on employee communication. Kevin initiated and developed the syllabus for both the Internal Communication Certificate and the Internal Communication Diploma qualifications for the CIPR. He is former Chair of CIPR inside, the sector group for internal communication practitioners and a member of the CIPR's Professional Practices Committee.