Reshma, hasn't just climbed the corporate ladder step-by-step, she has a fantastic personal story that will attract serious PR coverage: the daughter of immigrant parents, a Yale Law school graduate, landing in a top-5 law firm before quitting her job and becoming the first Indian-American woman to run for Congress in what was touted as a hotly-contested race where she was endorsed by the New York Observer and the Daily News and featured on the cover of the New York Times and the Washington Post. She then lost spectacularly, picked herself up and went on to found Girls Who Code in 2012. All before she was 40.