Effective Publicity and Design: A Do-it-yourself Guide to Getting Your Message Across by Jonathan Zeitlyn
A handbook for people who run activities that need to be publicized. The book takes the reader through the design process from start to finish, with each step explained clearly and simply. From initial ideas and deciding which media to use, to preparing the finished design, it covers exhibitions, print, typesetting, layout and paste-up, audio visuals, video, film and computers. Also included are sections on graphic techniques, with images and layout grids for the reader's use.