This is the story of a journey made by Drummond and Manning to the North Pole. Disorientated and disillusioned, they set out in the winter of 1992 to sacrifice an icon of Elvis Presley at the top of the world. Exhausted by the young man's religion of rock and roll, they hope to lay to rest its pagan spirit and carry its blaze forward into eternity. The two accounts of the journey written independently of each other, clash and mesh as the authors try to make sense of their bizarre adventures. Bill Drummond was a pop star in Teardrop Explodes before founding the KLF and later the K Foundation. Mark Manning was a founder of Zodiac Mindwarp and the Love Reaction.