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PR for Anyone Christina Daves

PR for Anyone von Christina Daves

PR for Anyone Christina Daves


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Zusammenfassung

Small business owners have limited resources and often forego publicity, which is vital for establishing credibility in their industry. Appearing in the media gives the business owner a third party endorsement and can be influential in gaining new clients and customers.

PR for Anyone Zusammenfassung

PR for Anyone: 100+ Affordable Ways to Easily Create Buzz for Your Business Christina Daves

DIY-PR At Its Best!

Get Noticed! If you don't have the budget to generate publicity, Christina Daves---founder of PR for Anyone and successful entrepreneur---provides expert advice on how she appeared in over 50 media outlets in one year including: The Steve Harvey Show, Dr. Oz, NBC, FOX, CBS, Parenting Magazine, Washington Post and more.

Learn How To:
* Brand your business so your message is consistent.
* Get FREE media exposure!
* Share your message with journalists---efficiently and timely.
* Find the media to get results!
* And so much more!

PR for Anyone Bewertungen

"Publicity is key for any inventor or entrepreneur who has just begun to grow their business. I thought I knew everything about PR, but I learned some new techniques from reading PR For Anyone. Christina really hit it out of the park with this thoughtful and informative guide for those trying to garner publicity. A must read for inventors!" -- Nicole Lininger, Communications Director, InventHelp

"Publicity for your business can seem overwhelming. As a successful business owner herself, Christina Daves has taken what she has learned the hard way and broken it down into simple tips on how to effectively handle your own PR to help take your business to the next level in a short amount of time." -- W. Kenneth Yancey, Jr, CEO, SCORE

"It's often said that 'any publicity is good publicity.' Whether or not this is true is debatable, but what isn't debatable is that nothing will boost your credibility and visibility faster than leveraging the inordinate power of the media. In PR For Anyone, Christina lays out the exact steps you must take to become a media master and secure massive exposure. Her tips are priceless. . .as is this book. I highly recommend it." --Steve Olsher, New York Times Best Selling Author of What is Your WHAT?

Inhaltsverzeichnis

Introduction: A.K.A What Do I Know?
You Have to Start Somewhere
TIP #1 - PAID VS. EARNED
TIP #2 - WHAT'S IN A NAME?
TIP #3 - DO I HAVE A DEAL FOR YOU!
TIP #4 - YOUR ONLINE PRESENCE = YOUR CALLING CARD
TIP #5 - YOUR MUG IS YOUR MONEY
TIP #6 - YOUR BRAND IS YOUR "BUZZ"
TIP #7 - IF YOU BUILD IT THEY WILL COME
TIP #8 - BLOW THEIR MINDS
TIP #9 - ALERT!
TIP #10 - CLIP, CLIP, CLIP
TIP #11 - GOING UP
TIP #12 - KNOWLEDGE IS POWER
TIP #13 - JUST BE YOURSELF
IT'S A WRAP
Shout It From the Rooftops
TIP #14 - GET UP AND TALK
TIP #15 - RADIO-ACTIVE
TIP #16 - BE A GRACIOUS GUEST
TIP #17 - THE GIVING TREE
TIP #18 - AND THE WINNER IS. . .
TIP #19 - THE AWARD GOES TO
TIP #20 - HOST A SHIN-DIG
TIP #21 - GET A FREE RIDE
Your Message In a Bottle
TIP #22 - TELL THE WORLD YOU'RE HERE!
TIP #23 - FOR IMMEDIATE RELEASE
TIP #24 - THE ART OF THE HOOK
TIP #25 - GOING VIRAL
TIP #26 - PITCH PERFECT
TIP #27 - YOU GET WHAT YOU PAY FOR
TIP #28 - SPREAD THE WORD
TIP #29 - ONLINE BUZZ
TIP #30 - WHO CARES?
TIP #31 - ON TARGET
TIP #32 - KEEP IT ON THE "DOWN LOW"
TIP #33 - A PRESENT? FOR ME?
TIP #34 - JOIN FORCES
We Want YOU!
TIP #35 - FREE PRESS #1 - HELP A REPORTER OUT/HARO
TIP #36 - FREE PRESS #2 - PROFNET CONNECT
TIP #37 - FREE PRESS #3 - PITCHRATE.COM
TIP #38 - FREE PRESS #4 - MEDIA DIPLOMAT
TIP #39 - FREE PRESS #5 - PUBLISEEK
TIP #40 - FREE PRESS #6 - SOURCE BOTTLE
TIP #41 - DON'T BE LATE
TIP #42 - DON'T GO "FISHING"
TIP #43 - K.I.S.S
TIP #44 - PLAY NICE
TIP #45 - NO PHOTOS PLEASE
TIP #46 - A LITTLE BIRDIE TOLD ME
TIP #47 - "LIKE" THEM
TIP #48 - MAKE A CONNECTION
TIP #49 - IT'LL COST YOU
TAKE IT AWAY
Becoming Print-worthy
TIP #50 - ARE YOU THE ONE?
TIP #51 - MAKE IT EPIC!
TIP #52 - WHAT'S NEWSWORTHY WHEN?
TIP #53 - TIMELY TRENDS
TIP #54 - BE NON-TRADITIONAL
TIP #55 - WHAT'S OLD IS NEW AGAIN
TIP #56 - CELEBRITY SELLS
TIP #57 - BE A STAR
TIP #58 - DON'T PITCH A PITCH
TIP #59 - BEST OF THE BEST
TIP #60 - DON'T FORGET THE LITTLE GUY
TIP #61 - TAKE FLIGHT
TIP #62 - PLAN AHEAD
TIP #63 - IT'S BEGINNING TO LOOK A LOT LIKE CHRISTMAS
TIP #64 - MARK YOUR CALENDAR
TIP #65 - BE TIMELY
TIP #66 - WHO TO SEND IT TO
TIP #67 - DIGGING FOR GOLD
TIP #68 - I KNOW WHERE YOU ARE
TIP #69 - GO WITH WHAT YOU KNOW
TIP #70 - SEND A SPECIAL PACKAGE
TIP #71 - A SIDE JOB
TIP #72 - STOP THE PRESSES!
The Crown Jewel of Media
TIP #73 - IT ALL STARTS HERE. . .
TIP #74 - WHO, WHAT, WHEN, WHERE?
TIP #75 - YOUR "SIZZLE"
TIP #76 - MAKE IT EASY FOR THEM
TIP #77 - BE OUR GUEST
TIP #78 - CHECK THE CLASSIFIEDS
TIP #79 - HARO-ING FOR TV
TIP #80 - SOCIAL "NETWORKING"
TIP #81 - WHERE DO I FIND YOU?
TIP #82 - NO STALKING PLEASE
TIP #83 - PAY TO "PLAY"
TIP #84 - IT'S ALL ABOUT YOU
TIP #85 - LEARNING TO TALK
TIP #86 - YA'LL COME BACK NOW
TIP #87 - WORST CASE SCENARIO
TIP #88 - LOOKING GOOD
TIP #89 - WHAT TO WEAR WHERE
TIP #90 - YOU GOT THE AXE
TIP #91 - COPY THAT
TIP #92 - RIDE THE WAVE
TIP #93 - WHAT'S YOUR REALITY?
TIP #94 - BECOMING A PROP
Working in Your PJ's
TIP #95 - WHAT'S YOUR STORY?
TIP #96 - FOLLOW THE RULES
TIP #97 - IT'S FREE HERE TOO
TIP #98 - HOW DO I FIND YOU?
TIP #99 - FOR STARTERS
TIP #100 - TALK THE TALK
Content is King
TIP #101 - LET'S GET THIS PARTY STARTED
TIP #102 - ONCE IS ENOUGH
TIP #103 - SHORT AND SWEET
TIP #104 - BE UNIQUE
TIP #105 - SOCIAL BUTTERFLY
TIP #106 - PAY IT FORWARD
TIP #107 - STATS 101
Social What?
TIP #108 - WHAT IS IT ANYWAY?
TIP #109 - ZUCKERBERG'S BABY
TIP #110 - BLUE BIRD CAFE
TIP #111 - PIN-IT
TIP #112 - FREEZE-FRAME
TIP #113 - ARE YOU LINKED IN?
TIP #114 - GOING TUBING
TIP #115 - HANGING OUT
TIP #116 - 80/20 RULE
Etc.
TIP #117 - I THINK I CAN! I THINK I CAN!
TIP #118 - WHAT'S THE WORST THAT CAN HAPPEN?
TIP #119 - NO OR NOT NOW?
TIP #120 - DRIP, DRIP, DRIP
TIP #121 - IT'S ALL ABOUT THEM
TIP #122 - MAKE A PLAN
TIP #123 - NICE TO MEET YOU
TIP #124 - CONNECT CONNECT CONNECT
TIP #125 - THANK YOU VERY MUCH
TIP #126 - MEET THE MEDIA

Zusätzliche Informationen

GOR013691927
9781630470333
1630470333
PR for Anyone: 100+ Affordable Ways to Easily Create Buzz for Your Business Christina Daves
Gebraucht - Wie Neu
Broschiert
Morgan James Publishing llc
2014-06-01
150
N/A
Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Das Buch wurde gelesen, ist aber in gutem Zustand. Alle Seiten sind intakt, der Einband ist unversehrt. Leichte Gebrauchsspuren am Buchrücken. Das Buch wurde gelesen, sieht jedoch noch wie neu aus. Der Bucheinband weist keine sichtbaren Gebrauchsspuren auf. Gegebenenfalls ist auch ein Schutzumschlag verfügbar. Keine fehlenden oder beschädigten Seiten, keine Risse, eventuell minimale Knicke, keine unterstrichenen oder markierten Textstellen, keine beschrifteten Ränder.