Focuses on helping you acquire practical and effective communication skills and an understanding of the application of IT. This work examines organisations at work and methods for improving their effectiveness; motivating people at work; and, techniques and tools of business administration and the development of interpersonal skills.
People Communications and Orgs. Zusammenfassung
People Communications and Orgs. Desmond W. Evans
Concentrates on helping you acquire practical and effective communication skills and a thorough understanding of the application of IT.
Examines organisations at work and methods for improving their effectiveness; motivating people at work; techniques and tools of business administration and the development of interpersonal skills.
Written for BTEC National students, and provides full coverage of the double core units "People in Organisations 1 and 2".
Each major area of study includes information, interspersed with practical self assessment activities and illustrations, models and diagrams.
Topics are followed by "build-up" tasks, case studies and active learning assignments as well as new work experience and simulation activities.
Extra chapters are included on writing persuasive copy (adverts, press releases, brochures etc).
Features commercial challenges in organisation - handling stress and managing change.
Inhaltsverzeichnis
Introduction for student. Acknowledgements.1. How to study effectively. 2. The communication process. 3. Organisations: their structures and functions. 4. Working in organisations. 5. Information technology 1: hardware and systems. 6. Business letters. 7. Internal documents. 8. Oral and non-verbal communication. 9. Persuasive communication. 10. Working in organisations 2: managing, leading, evaluating. 11. Information technology 2: software and applications. 12. Meetings, conferences and presentations. 13. Aspects of personnel. 14 Integrated assignments. Index.
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