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Retail Buying Techniques Fiona Elliott

Retail Buying Techniques von Fiona Elliott

Retail Buying Techniques Fiona Elliott


18.00
Zustand - Sehr Gut
5 auf Lager

Zusammenfassung

Covers various aspect of the buying function. This book includes case histories and performance tips and is useful for those in the industry with some responsibility for buying. It covers subjects such as planning the budget; planning the structure of the merchandise range; developing the product; sourcing and buying the product; and others.

Retail Buying Techniques Zusammenfassung

Retail Buying Techniques Fiona Elliott

For any retailer, the acquisition of the right stock at the right price at the right time is crucial to the economic well-being of the business. This completely revised and updated book is the third title in this new series of management guides for the retail sector published in association with the British Shops and Stores Association. It covers every aspect of the all-important buying function. It is packed with case histories and performance tips and will be exceptionally valuable to everyone in the industry with some responsibility for buying. Subjects covered include: planning the budget; planning the structure of the merchandise range; developing the product and brands; sourcing and buying the product; presenting and promoting products profitably; and, improving buying performance.

Retail Buying Techniques Bewertungen

"Good buyers who can build the perfect product range for their market are always in demand... This book will make an important contribution to the better understanding of any buyer's work, making it essential reading for all executives." John Hoerner, Chief Executive, The Arcadia Group

Über Fiona Elliott

The authors, Fiona Elliott and Janet Rider, are both established retail consultants with extensive experience in buying and merchandising. Between them they have worked for a wide range of companies including well-known retail chains such as Habitat, Owen Owen, British Home Stores, and Co-operative Retail Services as well as a number of smaller specialist companies. Both are frequent visiting presenters at BSSA specialist buying courses.

Zusätzliche Informationen

GOR004710224
9781852525521
1852525525
Retail Buying Techniques Fiona Elliott
Gebraucht - Sehr Gut
Broschiert
Management Books 2000 Ltd
2007-02-28
241
N/A
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