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Management Decision Making George E. Monahan (University of Illinois, Urbana-Champaign)

Management Decision Making von George E. Monahan (University of Illinois, Urbana-Champaign)

Management Decision Making George E. Monahan (University of Illinois, Urbana-Champaign)


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Zusammenfassung

Management Decision Making is a spreadsheet-based introduction to the tools and techniques of modern managerial decision making. Throughout, the goal is to understand how business decisions are reached, what tradeoffs are made, and how outcomes depend on the underlying data. A CD-ROM containing decision analysis software is included.

Management Decision Making Zusammenfassung

Management Decision Making: Spreadsheet Modeling, Analysis, and Application George E. Monahan (University of Illinois, Urbana-Champaign)

Management Decision Making is a spreadsheet-based introduction to the tools and techniques of modern managerial decision making. The author shows how to formulate models in Microsoft Excel that can be used to analyse complex problems taken from all the functional areas of management, including finance, marketing, operations, and human resources. Throughout the book, the goal is to understand how business decisions are reached, what tradeoffs are made, and how outcomes depend on the underlying data. A broad range of analytical methods is discussed, including linear programming, integer linear programming, decision analysis, decision trees, queues, and Monte Carlo simulation. Included is a CD-ROM that contains the widely-used decision analysis software applications TreePlan and Crystal Ball. The book is aimed at students of business, economics and engineering, including those taking MBA courses. It will also be of great interest to business managers who want to learn more about practical spreadsheet modeling.

Inhaltsverzeichnis

1. The science of managerial decision making; Part I. Decision Making Using Deterministic Models: 2. Introduction to linear programming models; 3. Developing model formulation skills; 4. More advanced linear decision problems; 5. Output analysis I: small changes; 6. Output analysis II: large changes; 7. Integer linear programs; Part II. Decision Making Under Uncertainty: 8. Introduction to probability models; 9. Decision making under uncertainty; 10. Decision trees; 11. Management of congested service systems; 12. Monte Carlo simulation; Appendix - an Excel primer.

Zusätzliche Informationen

GOR010245036
9780521781183
0521781183
Management Decision Making: Spreadsheet Modeling, Analysis, and Application George E. Monahan (University of Illinois, Urbana-Champaign)
Gebraucht - Sehr Gut
Gebundene Ausgabe
Cambridge University Press
20000817
752
N/A
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