Do you try all the latest fad 'diets' and find that you're gaining weight instead of losing it? Are you convinced you must be doing something wrong? In The True You Diet, Dr John Briffa reveals why a diet that works for some can prove a crashing failure for others: it really is true that one person's meat can be another's poison! The True You Diet includes hundreds of scientific studies to reveal that the way forward for our diet is to be found in our ancient past. In The True You Diet you will find: evidence for differences in our physiological make-up that mark us out as either 'hunters', 'gatherers' or 'hunter-gatherers' a specially designed questionnaire that you can use to determine which of these types you are, and what your ideal diet is information and advice on the common reasons why diets fail, and how to combat them a wealth of practical advice and support, including type-specific recipes, to ensure your long-term success The True You Diet uses up-to-date research to explode and de-bunk a range of dietary myths including the notions that low-fat diets and 'calorie counting' are effective for weight loss, vegetarian diets are healthier than more omnivorous ones, and an individual's ideal diet is determined by their blood group. Like no other diet book before, The True You Diet provides the knowledge and power needed to achieve lasting health, weight loss and well-being-not just now, but for the rest of your life!