This work discusses what truly global capitalism should be, what it would mean and how it can be brought about - how a real culture of business enterprise could be established around the world. The book considers the role of technology, the importance of deregulation, the speeding up of communications, the movement towards the East, and the reactions of communities trying to retain their identities in the face of the new and powerful cultures of free trade. John Redwood makes a contribution to debates about Green issues, nationalism - now particularly fervent in Germany - and religious fundamentalism, and offers pertinent discussion of the plight of Eastern Europe after the collapse of communism. He concludes that global capitalism is the only way for a prosperous future, and spells out the ways needed to adapt to make use of it. John Redwood is the author of "Popular Capitalism".