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The Secrets of the Seven Alchemists John Rosling

The Secrets of the Seven Alchemists von John Rosling

The Secrets of the Seven Alchemists John Rosling

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Zusammenfassung

Reveals step by step, the tried and tested methodology for business success. This book offers a distillation of the wisdom and experience of seven business alchemists that can help and inspire CEOs and business owners on their own path to building their asset-rich, wealth and freedom creative business.

The Secrets of the Seven Alchemists Zusammenfassung

The Secrets of the Seven Alchemists: A Blueprint for Business Success, Taking You to GBP10 Million and Beyond John Rosling

In this fascinating book John Rosling, serial entrepreneur, author and lecturer, reveals for the first time, step by step, the tried and tested methodology for business success. This framework for success is brought to life through the fascinating and startlingly honest true stories of some inspiring entrepreneurs who have created highly successful businesses that are extraordinarily wealth generative whilst being easy to run and a joy to own. There is nothing exceptional about the sectors these businesses are operating in and they have no inventions that have changed the world. In fact there is nothing remarkable in their stories other than the brilliance with which they have built the assets in their businesses. That is their alchemy. This book is the story of these asset journeys. It is a distillation of the wisdom and experience of these seven business alchemists that will help and inspire CEOs and business owners on their own path to building their asset-rich, wealth and freedom creative business. Whether that is to a value of GBP10m or GBP100m.

Über John Rosling

John Rosling is a serial entrepreneur with an itch. Ever since he setup an e-greeting card business in almost the same month as Moonpig and saw that business boom into a GBP120m success story whilst his own ended in ignominious insolvency, he has been itching to understand exactly what it is that sets some entrepreneurial businesses on a path to greatness whilst most stay merely good. Over a twenty-year entrepreneurial career as business owner, CEO, mentor, lecturer and author he finally thinks he has the answer. John started his career with Unilever in the UK and Japan before moving to Diageo. Since leaving the corporate world he has established and run numerous small businesses, most recently as CEO of international business performance company Shirlaws. John speaks widely on business and entrepreneurial subjects and lectures on entrepreneurship at leading business schools. He was runner up 2012 IoD Director of the Year and is author of the popular guide for CEOs More Money, More Time, Less Stress. He lives a semi-aquatic life in Hampshire with his wife and three children.

Inhaltsverzeichnis

About the author Acknowledgements Introduction Introducing the Alchemists - Keith Abel - Ajaz Ahmed - Frank Bastow - Nick Jenkins - Rupert Lee-Browne - Russell Stinson - Commodore Jerry Kyd RN 1. Business Alchemy The formula that drives business value The seven laws of valuation 2. The Journey The energetic business story 'Five years planning - five years to feel really ready' A time called Hope The one big thing Confidence becomes the norm Accelerated growing pains A whole world of horribleness Focus on the five skills The Alchemist's View Action plan: Ten things to do now 3. Excellent is Good Enough Getting to benchmark Fundamentally damaging to your wealth Cash is king Cost management Every job is only done once Capacity Revenue management Your customers do your marketing for you Assets and liability management Your management team The management team: The Alchemist's View External risk Top Tips Action plan: Ten things to do now 4. Sunscreen for Scaffolders Building the performance culture Aligned, motivated and committed people Putting the ding in your universe Profit wasn't the focus of attention The value of values Value - meaning - behaviour The Alchemist's View 5. The Nelson Touch? Three phases of leadership Seeing the wood for the trees Forgetting Sheila's daughter's wedding On the touchline The Alchemist's View 6. No-one dies of a frickin' heart attack on my set Building organisational capabilities The Alchemist's View Capability calculations The Alchemist's View Action Plan: 10 things in 100 days 7. A Smith & Wesson Trumps Four Aces A culture of innovation Breaking the pattern Systems Innovation The Alchemist's View Product innovation The Alchemist's View Action plan: 10 things in 100 days 8. The Gorilla in the Beehive Finding the hidden assets From the potato to the veg box Extensions based on core assets Understanding your IP Don't get stuck in the product you have to sell today What are you the best in the world at? The Alchemist's View Action plan: Things to do in the next 100 days 9. New Fronts Advancing through the layers Innovating your channel assets What a channel looks like The Alchemist's View Action plan: 10 things in 100 days 10. Brand Architecture Brand as an asset Creating your brand architecture Licensing the brand Winding up JCB The Alchemist's View Action Plan: Things to do now 11. The Summit Choosing scale for your business The Alchemist's View Action plan: Things to do now 12. A Conversation about Exit Four Alchemists' views on exit Conclusions The making of an Alchemist Action Plan Where to go for help Reading List

Zusätzliche Informationen

GOR007235329
9780857194022
085719402X
The Secrets of the Seven Alchemists: A Blueprint for Business Success, Taking You to GBP10 Million and Beyond John Rosling
John Rosling
Gebraucht - Sehr Gut
Broschiert
Harriman House Publishing
20140731
336
N/A
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