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In the Words of Great Business Leaders Julie M. Fenster

In the Words of Great Business Leaders von Julie M. Fenster

In the Words of Great Business Leaders Julie M. Fenster


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Zusammenfassung

In the Words of Great Business Leaders reveals insights into twenty legendary business leaders including John D. Rockefeller, Alfred P. Sloan, William Wrigley, William Paley, and Mary Pickford. Featured are pithy quotes, as well as excerpts from essays, letters, and speeches from each leader.

In the Words of Great Business Leaders Zusammenfassung

In the Words of Great Business Leaders Julie M. Fenster

Brilliant, practical, obsessed with the day-to-day details of running a company-all are characteristics of the greatest business leaders of our time. This book reveals remarkable insights into these men and women, teaching timeless lessons about business, money, and even human nature. This book also features thorough background information on each leader, telling the stories of their struggles to succeed, their triumphs, and how their various experiences-both good and bad-formed their business philosophies. From the consummate salesmen...like William Wrigley, Jr., who started a soap business in the late 1800s with only $32 to his name and by 1922 was selling ten billion sticks of gum per year. To hustling hard workers...like Edwin Land, president of Polaroid-which may have been the first start-up company in history to get $750,000 out of Wall Street on a promise of inventing things for which there was no market. To self-made successes...like John D. Rockefeller, who never raised his voice or made cutting remarks, but left no doubts about his power and became one of the richest men in the country. And of course the bosses...like Harvey Firestone, whose early days as a traveling salesman gained him valuable lessons that would serve him well as he created the Firestone Tire and Rubber Company-which, thanks to Firestone, would weather the Great Depression without even having to consider reducing its dividend. In the Words of Great Business Leaders delivers enlightening, surprising, and motivating information for business readers of all industries. In the Words of Great Business Leaders presents the accumulated experience of twenty business legends, in their own words. Each leader provides inspiring and motivating wisdom that runs the gamut from investing to setting priorities to making the most of opportunity.

Über Julie M. Fenster

JULIE M. FENSTER is an author and business historian who has written for the New York Times, the Los Angeles Times, and American Heritage magazine. She has also been a columnist for Audacity, Forbes's magazine of business history.

Inhaltsverzeichnis

TALK ABOUT CONVINCING: SALESMEN. Thomas J. Watson Sr.: International Business Machines Corp. William Wrigley Jr.: William Wrigley Jr. Co. Andrew Carnegie: Carnegie Steel. NO STONE LEFT UNTURNED: HUSTLING HARD WORKERS. Sam Walton: Wal-Mart. Mary Pickford: United Artists. Edwin Land: Polaroid Corp. William S. Paley: Columbia Broadcasting System. THE THOUGHTS THAT COUNT: SELF-MADE SUCCESSES. John D. Rockefeller: Standard Oil Co. Henry Ford II: Ford Motor Co. Madame C.J. Walker: Madame C.J. Walker Manufacturing Co. A.P. Giannini: Bank of America, Transamerica. THE BUCK STOPS: BOSSES. Harvey Firestone: Firestone Tire & Rubber Co. J. Paul Getty: Getty Oil. Alfred P. Sloan Jr.: General Motors. David Packard: Hewlett-Packard. NO MATTER WHAT EVERYONE ELSE IS DOING: MAVERICKS. Herb Kelleher: Southwest Airlines. Clarence Birdseye: Birdseye Foods. Margaret Rudkin: Pepperidge Farm. Ted Turner: Turner Broadcasting System. Sources. Acknowledgments. Index.

Zusätzliche Informationen

GOR004315241
9780471348559
0471348554
In the Words of Great Business Leaders Julie M. Fenster
Gebraucht - Sehr Gut
Broschiert
John Wiley and Sons Ltd
1999-11-10
392
N/A
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