What is Publication Design? is the comprehensive guide to all forms of printed publication. Aimed at a wide audience, covering consumer, corporate and trade, it explores everything from transport and display to issues of sustainability and advances in technology. The book contains an international portfolio of design. Amongst other things it explores printing and finishing techniques and the feel of the publication in hand, as well as the graphic design. All of this serves to make the book a comprehensive and essential guide to a complex and fascinating subject area.