These entrepreneurs - and many more like them - are the economic saviours of Ireland. They are the people who influence our employment figures, our GDP, our Government's fiscal policy and, ultimately, the living standards of our citizens. They have created great wealth for themselves and have contributed handsomely to the society from whence they came. From his experiences with his own business, Pragmatica, Pearce Flannery has evaluated and extrapolated what he believes to be the common denominators for success among all of these entrepreneurs.The aim of the book is that, when you have read it, you will have achieved two goals: you will have got to know these 12 entrepreneurs a little better and understand that background, educational achievement or institutional influences have little influence in the success of a determined entrepreneur and you will understand a little more of the requirements for success and, hopefully, will be better prepared to establish for yourself a more conducive personal space to enable you to succeed in your chosen field.