The Business Environment Adrian Palmer
Key Features:
Up-to-date coverage
The business environment continues to evolve, and this new edition takes on board recent issues including:
Real life examples
New opening vignettes introduce the main topic and show the business environment in real life. In addition, the book contains a wealth of shorter and longer case studies featuring companies such as Google, Amazon and Virgin Trains.
Pedagogy
Clearly written and user friendly, the book boasts a full range of learning tools which include: Learning Objectives, Thinking Around the Subject boxes, Review Questions, and Activities.