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Writing for New Media Andrew Bonime

Writing for New Media von Andrew Bonime

Writing for New Media Andrew Bonime


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Zusammenfassung

A guide for writers to understanding and writing for the new electronic media. The book tells how to organize and communicate ideas through interactive media, from understanding the basic format and grammar of interactive writing to designing and writing an interactive script.

Writing for New Media Zusammenfassung

Writing for New Media: The Essential Guide to Writing for Interactive Media, CD-ROMs and the Web Andrew Bonime

The market in new media is booming, and writers are scrambling to take advantage of the creative and commercial possibilities of this digital bonanza. Written for anyone who wants to write for new media, this unique guide quickly gets readers up to speed with all the knowledge and skills they need to write for all forms of digital media, including multimedia CD-ROMs, Web pages, and on-line magazines. And it does so in down-to-earth, non-technical language that even computer novices will understand. It also gives aspiring writers expert advice on how to break into this fast-growing field.

Über Andrew Bonime

ANDREW BONIME is Director of Online Development and senior producer for Imergy, a New York--based interactive design and production studio. He is also a feature writer with many articles published in Emedia Professional and other publications about new media. KEN C. POHLMANN is Professor of Music Engineering and Chairman of the Music Media and Industry Department at the University of Miami School of Music, and has written numerous books and articles in the field of digital technology.

Inhaltsverzeichnis

Partial table of contents:; WHAT IS INTERACTIVE WRITING?; Books and Ebooks.; Intrinsic Interactivity: Some Media are Already Interactive.; The Role of the Writer in Interactive Media.; WRITING AND THINKING FOR INTERACTIVE MEDIA.; How to Think Interactively.; How to Choose Interactive Content.; Planning for Interactivity in a Linear Title.; INTERACTIVE GRAMMAR--THE PARTS OF INTERACTIVE SPEECH.; The Grammar of Interactivity.; The Writer's Grammar.; Understanding How Interactivity Affects User Comprehension and Retention.; INTERACTIVE STORYTELLING.; Story Branching.; Involving the Reader/User: Using the Second Person.; Being Creative: Enriching the Title.; THE TECHNOLOGY OF INTERACTIVE PUBLISHING.; In and Out of the System.; CD--ROM Verus Online.; Issues for Writers on the World Wide Web.; Very Basically, How Does All This Work?; Glossary.; Index.

Zusätzliche Informationen

GOR004212105
9780471170303
0471170305
Writing for New Media: The Essential Guide to Writing for Interactive Media, CD-ROMs and the Web Andrew Bonime
Gebraucht - Sehr Gut
Broschiert
John Wiley and Sons Ltd
19971224
240
N/A
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