Name: Business Vocabulary in Use von Bill Mascull
SKU: 9780521775298
Price: 6.19 EUR
Availability: InStock

Business Vocabulary in Use Zusammenfassung

Business Vocabulary in Use Bill Mascull

Business Vocabulary in Use includes 66 easy-to-use units, with vocabulary items presented and explained on the left-hand pages and a range of practice exercises on the right-hand pages. It also includes a comprehensive answer key. The book covers a huge range of business topics including jobs; people and organisations; production; marketing; finance and the economy, and business culture. Learners will develop essential business communication skills, focusing on the language used for meetings, negotiations and presentations.

Business Vocabulary in Use Bewertungen

'An enormous amount of detail taking students to hitherto unattained heights of business linguistic sophistication. The content is both broad and comprehensive in scope. The language is up-to-date and relevant to today's business world, covering such topics as e-mails, the internet and e-commerce.' TEFL Farm

Inhaltsverzeichnis

Part I. Jobs, People and Organisations: 1. Work and jobs; 2. Ways of working; 3. Recruitment and selection; 4. Skills and qualifications; 5. Pay and benefits; 6. People and workplaces; 7. The career ladder; 8. Problems at work; 9. Managers, executives and directors; 10. Businesspeople and business leaders; 11. Organisations 1; 12. Organisations 2; Part II. Production: 13. Manufacturing and services; 14. The development process; 15. Innovation and invention; 16. Making things; 17. Materials and suppliers; 18. Business philosophies; Part III. Marketing: 19. Buyers, sellers and the market; 20. Markets and competitors; 21. Marketing and the market orientation; 22. Products and brands; 23. Price; 24. Place; 25. Promotion and packaging; 26. The Internet and e-commerce; Part IV. Money: 27. Sales and costs; 28. Profitability and unprofitability; 29. getting paid; 30. Assets, liabilities and the balance sheet; 31. The bottom line; 32. Share capital and debt; 33. Success and failure; 34. Mergers, takeovers and sell-offs; Part V. Finance and the Economy: 35. Personal finance; 36. Financial centres; 37. Trading; 38. Indicators 1; 39. Indicators 2; Part VI. Doing the Right Thing: 40. Wrongdoing and corruption; 41. Ethics; Part VII. Personal Skills: 42. Time and time management; 44. Leadership and management styles; 44. Leadership and management styles; Part VIII. Culture: 45. Business across cultures 1; 46. Business across cultures 2; 47. Business across cultures 3; Part IX. Telephone, Fax and Email: 48. Telephoning 1: Phones and numbers; 49. Telephoning 2: Getting through; 50. Telephoning 3: Messages; 51. Telephoning 4: Arrangements; 52. Faxes; 53. Emails; Part X. Business Skills: 54. Meetings 1: Types of meeting; 55. Meetings 2: the Chair; 56. Meetings 4: Discussion and argument; 58. Meetings 5: Agreement and disagreement; 59. Presentations 1: preparation and introduction; 60. Presentations 2: the main part; 61. Presentations 3: closing and questions; 62. Negotiations 1: situations and negotiators; 63. Negotiations 2: preparing; 64. Negotiations 3: win-win; 65. Negotiations 4: difficulties; 66. Negotiations 5: reaching agreement.

Zusätzliche Informationen

Sku

GOR001610445

ISBN 13

9780521775298

ISBN 10

0521775299

Titel

Business Vocabulary in Use Bill Mascull

Autor

Bill Mascull

Serien

Vocabulary in Use

Zustand

Gebraucht - Sehr Gut

Bindung

Broschiert

Verlag

Cambridge University Press

Datum

20020131

Anzahl der Seiten

172

Preise

N/A

Begleitschreiben

Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.

Hinweis

Dies ist ein gebrauchtes Buch. Es wurde schon einmal gelesen und weist von der früheren Nutzung Gebrauchsspuren auf. Wir gehen davon aus, dass es im Großen und Ganzen in einem sehr guten Zustand ist. Sollten Sie jedoch nicht vollständig zufrieden sein, setzen Sie sich bitte mit uns in Verbindung.