Strategy Bob De Wit

Name: Strategy von Bob De Wit
SKU: 9781473725157
Price: 28.99 EUR
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Strategy Bob De Wit

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Strategy Zusammenfassung

Strategy: An International Perspective Bob De Wit

Strategy takes a truly global perspective. Contrasting viewpoint readings encourage discussion and debate, and illustrative cases help to acknowledge the importance of strategy in the world of business. Unlike most other books on the subject, the philosophy at the heart of this text is that an understanding of the topic of strategy can only be gained by grappling with a wider diversity of insights from many prominent thinkers, and the clear recognition that there is no simple answer to the question of what strategy is. This textbook bridges West and East, North and South, with readings, cases, quotes and insights from around the globe.

Über Bob De Wit

Bob de Wit is Professor of Strategic Leadership at Nyenrode Business University, The Netherlands. He is also founder and director of Strategy Works and Strategy Academy in Rotterdam, and reviewer for the Strategic Management Society conference. Bob's research focuses on the future of businesses, industries and countries as the result of digital technologies, a subject on which he delivers presentations and keynote speeches around the globe. Bob de Wit is Professor of Strategic Leadership at Nyenrode Business University, The Netherlands. He is also founder and director of Strategy Works and Strategy Academy in Rotterdam, and reviewer for the Strategic Management Society conference. Bob's research focuses on the future of businesses, industries and countries as the result of digital technologies, a subject on which he delivers presentations and keynote speeches around the globe.

Inhaltsverzeichnis

Section I Strategy 1 Introduction 2 Strategizing 3 Missioning and visioning Section II Strategy Content 4 Business level strategy 5 Corporate level strategy 6 Network level strategy Section III Strategy Process 7 Strategy formation 8 Strategic change 9 Strategic innovation Section IV Strategy Context 10 The industry context 11 The organizational context 12 The international context Section V Cases

Zusätzliche Informationen

Sku

GOR010297481

ISBN 13

9781473725157

ISBN 10

1473725151

Titel

Strategy: An International Perspective Bob De Wit

Autor

Bob De Wit

Zustand

Gebraucht - Sehr Gut

Bindung

Broschiert

Verlag

Cengage Learning EMEA

Datum

2017-03-10

Preise

N/A

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