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Business Across Cultures Fons Trompenaars

Business Across Cultures von Fons Trompenaars

Business Across Cultures Fons Trompenaars

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Zusammenfassung

While providing an overview of other titles in the Culture for Business series, this book presents a cross--cultural perspective on how companies meet the diverse needs of customers, investors and employees. The authors introduce the main ideas in business in a multicultural context and explain how they all fit together.

Business Across Cultures Zusammenfassung

Business Across Cultures Fons Trompenaars

Business Across Cultures is the keystone book in the Culture for Business series. It provides an overview of all subjects tackled in the other books of the series. Its particular aim is to provide executives with a cross--cultural perspective on how companies meet the diverse needs of customers, investors and employees; to introduce the main ideas in business in a multicultural context; and to show how they all fit together.

Business Across Cultures Bewertungen

"! readable and informative." (People Management, April 2004) "! useful and informative ! a valuable asset for any business library." (Management Today, June 2004) "!very accessible, with some excellent scenarios!an excellent read, if not essential." (Personnel Today, 5th October 2004) "!a lively, engaging read!(written in a) light--hearted style!" (www.dialogin.com)

Über Fons Trompenaars

FONS TROMPENAARS is Director of Trompenaars Hampden--Turner, an innovative centre of excellence in intercultural management. He is the worlda s foremost authority on cross--cultural management and is author or co--author of several best--selling books in the field, including Riding the Waves of Culture, Die the Pediestrain Die? and 21 Leaders for the 21st Century. PETER WOOLLIAMS is Professor of International Business at Anglia Business School. He is also an owner/partner in Trompenaars Hampden--Turner.

Inhaltsverzeichnis

Introduction. 1. The organization as a cultural construct. 2. The organization of meaning: introducing value dimensions. 3. Further value dimensions. 4. Corporate culture. 5. Managing change and continuity across cultures. 6. Marketing across cultures. 7. Managing HR dilemmas across cultures. 8. Finance and accounting across cultures. 9. The quest for a new paradigm of international leadership. 10. The reconciling organization. Notes and bibliography. Index.

Zusätzliche Informationen

GOR002049434
9781841124742
1841124745
Business Across Cultures Fons Trompenaars
Fons Trompenaars
Culture for Business Series
Gebraucht - Sehr Gut
Broschiert
John Wiley and Sons Ltd
2003-12-19
368
N/A
Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
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