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Business Studies for AS Ian Marcouse

Business Studies for AS von Ian Marcouse

Business Studies for AS Ian Marcouse


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Zusammenfassung

Geared towards business studies students at AS Level, this textbook is up-to-date with modern business practices and written to meet the latest AS Level specifications. Features include case studies, issues for analysis, an evaluation and a workbook.

Business Studies for AS Zusammenfassung

Business Studies for AS Ian Marcouse

This is a revision of the hugely successful Business Studies Blockbuster to accomodate AS Level students. It contains new material as well core material from the original edition. It is fully up-to-date with modern business practices and written to meet the new AS level specifications. Ian Marcouse has edited the book and has brought together an exceptional team of experienced authors who have a thorough knowledge of the new AS level standard. The text is highly accessible and well structured, highlighting key terms and clearly targeting AS and A level elements.

Über Ian Marcouse

Ian Marcouse is the Chief Examiner for AEB A level Business Studies and a QCA Consultant on Business Studies Curriculum Development. He is also co-author of the Complete A-Z Business Studies Handbook. Andrew Gillespie is currently Chief Examiner for AEB AS level Business Studies and will be Principal Examiner for AEB A level Business Studies in 2000. He is the author of Business Reports for A level Business Studies. Barry Martin is Principal Examiner for Cambridge Modular Business Studies and co-author of the Complete A-Z Business Studies Handbook. Malcolm Surridge is Principal Examiner for AEB A level Business Studies and author of Stimulus Questions for A level Business Studies. Nancy Wall Co-Director of the Nuffield Economics and Business Project, lead author of Complete A-Z Economics and Business Studies Handbook and an experienced author and trainer. Marie Brewer is a Senior Examiner for AEB A level Business Studies, and an established author and trainer. Andrew Hammond is a teacher at John Ruskin College and is an experienced author. Clive Ruscoe is a teacher and lecturer and is an experienced author. Ian Swift is a Senior Examiner for AEB A level Business Studies and an established author and trainer. Nigel Watson is a teacher at John Ruskin College and is an experienced author.

Inhaltsverzeichnis

Marketing; Accounting and Finance; People and Organisations; Operations Management; External Influences - an introduction; Objectives and strategy; Business skills and exam techniques (including 'How to write an A level essay', 'Business Research', 'How to tackle a case study', 'Success at Cambridge Modular', 'The AEB project', 'Tackling exam papers', 'Tips on how exams are marked', 'How to revise for Business exams').

Zusätzliche Informationen

GOR007297273
9780340802380
0340802383
Business Studies for AS Ian Marcouse
Gebraucht - Sehr Gut
Broschiert
Hodder Arnold
20010504
384
N/A
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