Whether you are the owner of your own small business, a middle manager in a mid-sized company, or the CEO of a multinational, this book aims to show you how to improve your profits and productivity, following the principles of the Deming management method. Dr. W. Edwards Deming, a statistician and management consultant, proposes a thorough reformation of the way managers manage. Change, Dr Deming believes, starts at the top with an informed, quality-conscious management. The book includes advice on how to achieve that level of management expertise in the author's analysis of Dr Deming's 14 points for managers and his deadly diseases of mangagement.