Warenkorb
Kostenloser Versand
Unsere Operationen sind klimaneutral

Researching and Writing Dissertations in Hospitality and Tourism Mona Clark

Researching and Writing Dissertations in Hospitality and Tourism von Mona Clark

Researching and Writing Dissertations in Hospitality and Tourism Mona Clark


€5,69
Zustand - Sehr Gut
Nur noch 2

Zusammenfassung

A volume that aims to give the reader a comprehensive account of what is required in research methods for the hospitality and tourism business. It covers research objectives and interviewing techniques, with statistic concepts analyzed, concluding with advice on writing a dissertation.

Researching and Writing Dissertations in Hospitality and Tourism Zusammenfassung

Researching and Writing Dissertations in Hospitality and Tourism Mona Clark

This book covers all aspects of researching and writing dissertations in hospitality and tourism. Written by experienced teachers and researchers, the book offers a guide to everything from organizing the initial research process, to writing up the results of your findings. Areas covered include: researching topics in hospitality and tourism, key research methods and writing and presenting your findings. It is the only book of its kind and will therefore will be an indispensable source of reference to any student required to write a dissertation or thesis as part of a Hospitality and Tourism-related course.

Inhaltsverzeichnis

1 Introduction Part One: Getting started 2 What is research for and what does it involve? 3 Thinking about doing: choosing a topic 4 Choosing a research method 5 Describing research objectives using mapping sentences 6 Classification systems and typologies 7 Managing the research programme: a basic framework Part 2 Key qualitative research methods 8Methods of sampling 9 Questionnaires (to include coding and managing data and analyzing survey data) 10 Miscellaneous methods: diary technique, content analysis, single and multiple case studies, general principles of secondary data analysis.11 Attitude measurement ( to review key scales and their applications in questionnaire and interview schedules)12 Interviewing (to include best practice, critical incident technique, focus groups, telephone interviews, group interviews, social skills and etiquette, repertory grid)13 Ethnography and participant observation (including non participant observation and experimenter effect) Part 3 : Key statistical techniques and concepts14 An introduction to statistical concepts 15 Descriptive statistics16 Basic probability 17Statistical testing Part 4 : Writing the dissertation 18 Key techniques in writing and presenting dissertations 19Verbal presentation of dissertation findings

Zusätzliche Informationen

GOR001305262
9781861520463
1861520468
Researching and Writing Dissertations in Hospitality and Tourism Mona Clark
Gebraucht - Sehr Gut
Broschiert
Bloomsbury Publishing PLC
1997-12-15
296
N/A
Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden.
Dies ist ein gebrauchtes Buch. Es wurde schon einmal gelesen und weist von der früheren Nutzung Gebrauchsspuren auf. Wir gehen davon aus, dass es im Großen und Ganzen in einem sehr guten Zustand ist. Sollten Sie jedoch nicht vollständig zufrieden sein, setzen Sie sich bitte mit uns in Verbindung.