Introduction.- SECTION 1: KEY ISSUES IN HEALTH AND HEALTH PROMOTION Introduction.- The Cycle of Conflict: The History of the Public Health and Health Promotion Movements;C.Webster and J.French.- The Challenge of Health Inequalities; H.Graham.- Older People's Health: Applying Antonovsky's Salutogenic Paradigm; M.Sidell.- Social Capital and Health Promotion: A Review; P.Hawe and A.Shiell.- The Importance of Social Theory for Health Promotion: From Description to Reflexivity; R.Caplan.- Models of Health:Pervasive, Persuasive, and Politically Charged; T.Collins.- Planning and Delivering Health Promotion: Intergration Challenges; A.Tannerhill.- The Limits of Lifestyle: Re-assessing 'Fatalism' in the Popular Culture of Illness Prevention; C.Davison, S.Frankel and G.Davey-Smith.- An Empowerment Model of Health Promotion; K.Tones and S.Tilford.- Counselling People Living with HIV/AIDS; P.Connor.- More than Words: Dialogue across Difference; Y.Gunaratnum.- The Social Marketing Imbroglio in Health Promotion; R.Craig Lefebvre.- SECTION 2 : QUESTIONING THE EVIDENCE BASE OF HEALTH PROMOTION Introduction.- Epidemiology: To be Taken with Care; J.H.Abramson.- Explaining the French Paradox; M.L.Burr.- Job-loss and Family Morbidity: A study of a Factory Closure; N.Beale and S.Nethercott.- What Counts as Evidence: Issues and Debates; D.V.McQueen and L.M.Anderson.- Is Prevention Better than Cure?; C.Godfrey.- The Efficacy of Health Promotion, Health Economics and Late Modernism; R.Burrows, R.Bunton, S.Muncer and K.Gillen.- Towards a Critical Approach to Evaluation; A.Everitt and P.Hardiker.- A Case Study of Ethical Issues in Health Promotion Mammography Screening: The Nurse's Position; A.Dines.- SECTION 3:PROMOTING HEALTH IN A WIDER CONTEXT Introduction.- The Changing Global Context of Public Health.- Pedagogy of the Oppressed: An Extract; P.Freire.- Addressing the Contradictions: Health Promotion and Community Health Action in the United Kingdom; W.Farrant.- Dialogical Evaluation and Health Projects: A Discourse of Change; A.Beattie.- User Movements, Community Development and Health Promotion; M.Barnes.- Promoting Health with Black and Minority Ethnic Communities; Developing Strategies which Address Social Inequalities and Social Exclusion; J.Douglas.- Econology: Integrating Health and Sustainable Development. Guiding Principles for Decision-Making; R.Labonte.- Using Sponsorship to Create Health Environments for Sport and Racing Arts Venues in Western Australia; B.Corti, C.D'Arcy J.Holman, R.J.Donovan, S.K.Frizzell and A.MCarroll.- Can the Health Sector Influence Transport Planning for Better Health?; A.Davis.- Crime is a Public Health Problem; J.Middleton.- SECTION 4:LOOKING FORWARD: DILEMMAS IN HEALTH PROMOTION Introduction.- Lifestyle, Public Health and Paternalism; D.Beauchamp.- Surveillance, Health Promotion and the Formation of a Risk Identity; S.Nettleton.- Consumer Health Information Seeking on the Internet: The State of the Art; R J.W.Cline and K.M.Haynes.- Gendering Health: Men, Women and Wellbeing; L.Doyal.- The Future of the Health Promoting School; S.Denman, A.Moon, C.Parsons and D.Stears.- Think Globally, Act Locally; P.Townsend.- From Healthy Cities to Locality-based Initiatives: Margin to Mainstream; M.P.Kelly and A.Killoran.- Health Promotion as an Investment Strategy: A Perspective for the 21st Century; L.S.Levin & E.Ziglio.