With over 7.5 million users generating 5.6 billion dollars in sales in the second quarter of 2003 alone, eBay has become a fundamental part of contemporary American life. Still, there are many people who, while comfortable with a computer and the Internet, aren't completely sure about how to bid, buy or sell on eBay. Or, if they are familiar with eBay basics, feel like they are at a disadvantage when pitted against more experienced eBay users. They're not unintelligent; they just don't have the time to learn all the tips and tricks that are second-nature to power eBay users. The unique format of eBay in a Snap, Second Edition provides a task-based, modular organization of information that lets the reader zero right in on the thing he or she wants to learn about, and then get back to winning a bid or selling a product at the highest price. Written by a well-known expert on Internet shopping, bargain-hunting, and auctions, eBay in a Snap reveals the best tips, tricks, and techniques for everything from enhancing a listing with HTML ad multimedia to buying and selling a car on eBay.