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Business Communication Amy Newman (Cornell University)

Business Communication By Amy Newman (Cornell University)

Business Communication by Amy Newman (Cornell University)

Reviews:
$82.99
Condition - Very Good
Only 1 left
Very Good

Summary

Offers a realistic, visually enhanced approach to workplace communication and reflects the use of digital communication, including social media.

Business Communication Summary

Business Communication: In Person, In Print, Online by Amy Newman (Cornell University)

BUSINESS COMMUNICATION: IN PERSON, IN PRINT, ONLINE, 9E offers a realistic approach to communication in today's organizations. The text covers the most important business communication concepts in detail and thoroughly integrates coverage of today's social media and other communication technologies. Building on core written and oral communication skills, the ninth edition helps readers make sound medium choices and provides guidelines and examples for the many ways people communicate at work. Readers learn how to create PowerPoint (R) decks, use instant messaging and texting effectively at work, engage customers using social media, lead web meetings and conference calls, and more.

Business Communication Reviews

Part I: FOUNDATIONS OF BUSINESS COMMUNICATION. 1. Understanding Business Communication. 2. Team and Intercultural Communication. 3. Interpersonal Communication Skills. Part II: DEVELOPING YOUR BUSINESS WRITING SKILLS. 4. The Writing Process. 5. Revising Your Writing. Part III: WRITTEN MESSAGES. 6. Neutral and Positive Messages. 7. Persuasive Messages. 8. Bad-News Messages. Part IV: REPORT WRITING. 9. Planning the Report and Managing Data. 10. Writing the Report. Part V: ORAL AND EMPLOYMENT COMMUNICATION. 11. Oral Presentations. 12. Employment Communication. Reference Manual A: Language Arts Basics. Reference Manual B: Formatting Business Documents. Reference Manual C: Common Types of Business Reports. Reference Manual D: Glossary.

About Amy Newman (Cornell University)

Amy Newman specializes in business communication at the Cornell University School of Hotel Administration. As a senior lecturer, she teaches two required communication courses: a freshman business writing and oral communication class and an upper-level persuasive communication class. Newman also teaches a graduate-level management communication course and an elective, Corporate Communication, which focuses on communication strategy, crisis communication, and social media. Newman served an adjunct instructor at Ithaca College; Milano, The New School for Management and Urban Policy in New York City; and eCornell, where she taught classes online. She has won several awards for excellence in teaching and student advising and grants to develop technology-based learning solutions. Prior to joining Cornell, Newman spent 20 years working for large companies, such as Canon, Reuters, Scholastic, and MCI. Internally, she held senior-level management positions in human resources and leadership development. As an external consultant, she worked to improve communication and employee performance in hospitality, technology, education, publishing, financial services, and entertainment companies. A graduate of Cornell University and Milano, Newman is author of several editions of BUSINESS COMMUNICATION: IN PERSON, IN PRINT, ONLINE. She has developed several multimedia company scenarios to accompany the book, has created an interactive tool for managing speech anxiety, and maintains a blog: BizComInTheNews.com.

Table of Contents

Part I: FOUNDATIONS OF BUSINESS COMMUNICATION. 1. Understanding Business Communication. 2. Team and Intercultural Communication. 3. Interpersonal Communication Skills. Part II: DEVELOPING YOUR BUSINESS WRITING SKILLS. 4. The Writing Process. 5. Revising Your Writing. Part III: WRITTEN MESSAGES. 6. Neutral and Positive Messages. 7. Persuasive Messages. 8. Bad-News Messages. Part IV: REPORT WRITING. 9. Planning the Report and Managing Data. 10. Writing the Report. Part V: ORAL AND EMPLOYMENT COMMUNICATION. 11. Oral Presentations. 12. Employment Communication. Reference Manual A: Language Arts Basics. Reference Manual B: Formatting Business Documents. Reference Manual C: Common Types of Business Reports. Reference Manual D: Glossary.

Additional information

GOR012611441
9781285187044
1285187040
Business Communication: In Person, In Print, Online by Amy Newman (Cornell University)
Amy Newman (Cornell University)
Used - Very Good
Hardback
Cengage Learning, Inc
2014-01-01
560
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Business Communication