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International Hospitality Industry Bob Brotherton

International Hospitality Industry By Bob Brotherton

International Hospitality Industry by Bob Brotherton


$17.19
Condition - Very Good
Only 1 left

Summary

Looks at both specific sectors of the Hospitality industry, such as restaurants, cruises, hotels and contract foodservice. This book highlights the key issues that are encountered within every sector of the industry - operations, IT, marketing and HR among others - thereby providing the reader with an overview of the field.

International Hospitality Industry Summary

International Hospitality Industry by Bob Brotherton

With contributions from leading figures in the field The International Hospitality Industry looks at both specific sectors of the industry, such as restaurants, cruises, hotels and contract foodservice.

The book moves on to highlight the key issues that will be encountered within every sector of the industry - operations, IT, marketing and HR among others - thereby providing the reader with an all-encompassing and comparative overview of the field.

International Hospitality Industry Reviews

"The International Hospitality Industry is an essential text, appealing to a wide readership from industry professionals to first year students of hotel and catering subjects of hotel and catering subjects at all levels." - Abbie Hanks, AHCIMA "...both interesting and topical, discussing the impact of internationalisation has had and is having on the hospitality industry as a whole and, more specifically, individual businesses. Throughout the text an excellent range of examples are given." - International Journal of Hospitality Management

Table of Contents

Part one: Structure and characteristics - An overview (Bob Brotherton); Hotels (David Littlejohn); Restaurants (Stephen Ball and Linda Roberts), Contract foodservice (Michael Haywood); Cruise ships (Erwin Losekoort and Alastair Morrison); Part two: Issues - An overview (Bob Brotherton); Managing Diversity (Roy Wood); The impact of information technology (Peter O'Connor and Gabriele Piccoili); Operational dilemmas (Mike Riley); Strategic choices (Frank Go and Adee Athiyaman); Marketing options (Alex Gibson); Developing international managers (Judy Gannon); Finance (Paul Beals and Francis Kwansa); Conclusions: Themes and prospects.

Additional information

GOR001859507
9780750652957
0750652950
International Hospitality Industry by Bob Brotherton
Used - Very Good
Paperback
Taylor & Francis Ltd
2003-01-27
252
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - International Hospitality Industry