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Tourism: Principles and Practice Chris Cooper

Tourism: Principles and Practice By Chris Cooper

Tourism: Principles and Practice by Chris Cooper


$36.99
Condition - Very Good
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Tourism: Principles and Practice Summary

Tourism: Principles and Practice by Chris Cooper

In a changing and turbulent environment for tourism, Tourism - Principles and Practice offers the reader the fundamental and underlying principles with which to approach the study of tourism, contributing a complete framework that effectively integrates theory and practice. The text has been updated to take into account developments such as growing concern for climate change and the maturing response of tourism to the safety and security of tourists.

Table of Contents

Guided tour
Case matrix
Authors and contributors
Preface
Publisher's acknowledgements Abbreviations

An Introduction to Tourism

Part 1 Tourism Demand

1 Managing Tourism Demand
2 Tourism Consumer Behaviour
3 Measuring Demand for Tourism
4 Tourism Demand Determinants and Forecasting

Part 2 The Tourism Destination

5 The Economic Impact of Tourism
6 The Environmental Impact of Tourism
7 The Socio-cultural Impact of Tourism
8 Sustainable Tourism
9 Tourism and Development Planning
10 Tourism under Crises

Part 3 The Tourism Sector

11 Attractions
12 Accommodation
13 Intermediaries
14 Transportation
15 Public Sector and Policy
16 Destinations

Part 4 Marketing for Tourism

17 Managing Marketing for Tourism
18 Marketing Planning
19 Marketing Mix Applications
20 Information Technology in Tourism

Part 5 Tourism Futures

21 The Future of Tourism

Glossary
Index

Additional information

GOR002033318
9780273711261
0273711261
Tourism: Principles and Practice by Chris Cooper
Used - Very Good
Paperback
Pearson Education Limited
2008-05-22
736
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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