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All Corvettes Are Red James Schefter

All Corvettes Are Red By James Schefter

All Corvettes Are Red by James Schefter


$49.99
Condition - Very Good
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Summary

[ALL CORVETTES ARE RED] reveals the inner workings of the car industry and how the Corvette was saved. The Mail on Sunday

All Corvettes Are Red Summary

All Corvettes Are Red by James Schefter

No other classic car has the mystique and romance of the Corvette. It became legendary almost as soon as it was released in 1953. In 1997, the fifth generation of Corvette hit the streets and in ALL CORVETTES ARE RED, James Schefter tells the fascinating inside story of the people who redesigned and remade this icon. With 90 percent of all Corvettes ever made still registered, General Motors knew they held the fate of a classic in their hands when they decided to redesign this amazing car. Originally planned for 1993, the fifth-generation Corvette fell victim to turmoil at GM when the automaker lost more money than any other corporation in history. A dedicated cadre of designers, engineers, and executives saved the car. Granted unprecedented access to every part of the World's number one automobile maker, General Motors - even those off limits to many executives, Schefter has written the most revealing account ever about the inner workings of the car industry.

All Corvettes Are Red Reviews

Washington Times Smartly written and extensively researched....Readers get to see a world few will ever know.
Joe Collins Booklist A TRUE LABOR OF LOVE....Chevy and Corvette lovers and especially sports-car enthusiasts will lap up this first-ever behind-the-scenes look at GM.
Paul Lienert Automobile Schefter traveled everywhere with the Corvette team....The result is an insider's account not just of the [1997] Corvette's birth, but of the whole agonizing and often arcane product-development process at GM.
Ken Gross Automotive Industries That Schefter persisted with the story is as much a tribute to crack journalism as the latest 'Vette is to classic sports cars.
Kirkus Review [A] fly-on-the-wall peek at General Motors....Schefter is allowed to prowl around the hallways of GM, focusing on the design and launching of he 1977 Corvette....It's the attention to insider details that makes this account interesting for Corvette enthusiasts and pedestrians alike.
Publishers Weekly A candid look at the tortuous, crazy, unpredictable process of creating a car....Crammed with an abundance of technical and engineering detail, All Corvettes Are Red will engage auto enthusiasts....
Library Journal Schefter was granted unprecedented access....A revealing tale of intrigue and the inner workings of corporate America is the result.

About James Schefter

James Schefter's work has appeared in such publications as Time, Life, Popular Science, Paris Match, and Reader's Digest. He lives in Park City, Utah, and spent at least two weeks a month in Detroit since 1988, researching and writing this book.

Additional information

GOR004983711
9780671685010
0671685015
All Corvettes Are Red by James Schefter
Used - Very Good
Paperback
Simon & Schuster
19990907
384
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - All Corvettes Are Red