A study of the cultural phenomenon that Elvis was and continues to be ten years after his death, this is the first book to be published with the authority of Graceland, who allowed the authors access to their extensive photographic archives. Apart from outlining his music, his movies, his life and the legend, Elvis memorabilia photographs are included, such as 1950s fan magazines, Elvis wallets and handkerchiefs. Elvis is described as a symbol of America as recognizable as the American flag, a landmark in almost everyone's life, transcending his previous status as merely the most popular entertainer in history.