To make a favourable impression in his social and professional circles, a man has to have panache, style and excellent etiquette. He should know how to dress for a night on the town, how to transform himself into a gracious host and a welcome guest, and how to write an impressive email. With an eye toward contemporary issues, this witty and informative reference shows him the best way to handle every situation, from dining and dating to attending parties and the theatre to proper mobile phone conduct, to putting his best foot forward in the workplace. What's more, it teaches those skills and gestures that separate ordinary men from the gentlemen - including how to tie a bow tie and help a woman with her coat.