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The Keystone Advantage Marco Iansiti

The Keystone Advantage By Marco Iansiti

The Keystone Advantage by Marco Iansiti


$23.99
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Summary

Many companies operate within a complex network of firms that all depend on each other for success. This book uses the example of biological ecosystems to show how companies can leverage these emerging business networks for long-term success. It says that companies can protect and ensure their success by fostering the health of network.

The Keystone Advantage Summary

The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability by Marco Iansiti

Today, many companies operate within a complex network of firms that all depend on each other for success. In this book, authors Marco Iansiti and Roy Levien use the powerful example of biological ecosystems to show how companies can leverage these emerging business networks for long-term success. The book's title, The Keystone Advantage, is taken directly from biology - it refers to keystone species, which proactively maintain the healthy functioning of their entire ecosystem for a simple reason: their own survival depends on it. In the same way, say the authors, companies can protect and ensure their own success by deliberately fostering the combined health of the network they operate in.

About Marco Iansiti

Marco Iansiti is an HBS professor and the co-chair of Harvard's PhD program in Information Technology Management.

Additional information

GOR013211232
9781591393078
1591393078
The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability by Marco Iansiti
Used - Like New
Hardback
Harvard Business Review Press
20040825
272
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins

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