Handbook of Communication Audits for Organisations by Owen D. W. Hargie
The Handbook of Communication Audits for Organisations equips readers with the vital analytic tools required to conduct assessments. Owen Hargie, Dennis Tourish and distinguished contributors drawn from both industry and academia:
review the main options confronting organisations embarking on audit
discuss the merits and demerits of the approaches available
provide case studies of the communication audit process in action
discuss how audit findings can be interpreted so suitable recommendations are framed
outline how reports emanating from such audits should be constructed.
The Handbook will be invaluable to students of organisational communication, as well as the growing number of communications managers in the business world.