Camera phones, car GPS locators, EZ-pass, and similar advances are the height of convinience, but the technologies behind them are also powerful tools for major cutting-edge marketing.
Branding Unbound Summary
Branding Unbound: The Future Of Advertising, Sales, and the Brand Experience In the Wireless Age by Rick Mathieson
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GOR012643855
9780814472873
0814472877
Branding Unbound: The Future Of Advertising, Sales, and the Brand Experience In the Wireless Age by Rick Mathieson
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