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An Introduction to the Entertainment Industry Andi Stein

An Introduction to the Entertainment Industry By Andi Stein

An Introduction to the Entertainment Industry by Andi Stein

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Summary

The book is designed as an introductory text for entertainment studies courses and an overview of the industry for those looking to pursue careers in the field of entertainment.

An Introduction to the Entertainment Industry Summary

An Introduction to the Entertainment Industry: Second Edition by Andi Stein

Entertainment is big business. Whether it's a favorite television show, an artist at the top of the music charts, a blockbuster film, or a hometown sports team, people love entertainment. In this introduction to the entertainment industry, Andi Stein and Beth Bingham Georges provide a glimpse inside the industry to show how each segment operates as well as the challenges and trends within the business. Each chapter addresses a different segment of the entertainment industry including:

Film

Television

Radio

Theatre

Music

Sports

Theme Parks

Shopping

The book is designed as an introductory text for entertainment studies courses and as an overview of the industry for those looking to pursue careers in the field of entertainment.

About Andi Stein

Andi Stein is a Professor in the Department of Communications at California State University, Fullerton. She is the author of Why We Love Disney: The Power of the Disney Brand and Attracting Attention: Promotion and Marketing for Tourism Attractions and co-author of News Writing in a Multimedia World. She worked as a journalist and public relations practitioner for 16 years prior to entering academia. Stein has a B.A. from George Washington University, an M.A. from the University of North Carolina at Chapel Hill, and a Ph.D. from the University of Oregon.

Beth Bingham Georges is a full-time Lecturer in the Department of Communications at California State University, Fullerton. She began her career in television news and has more than 18 years experience as a reporter, anchor, and producer in markets in Southern California and Georgia. Georges is the author of Workbook for Broadcast News Writing for Professionals. She has a B.A. from the University of California, San Diego, and an M.A. from California State University, Fullerton.

Table of Contents

List of Figures - Acknowledgments - Introduction to the Entertainment Industry - Film - Television - Radio - Theater - Music - Museums - Theme Parks - Sports - Travel and Tourism - Shopping - Gambling and Casino Gaming - Video and Online Games - Publishing - Event Planning - Contributors - Index.

Additional information

NLS9781433159633
9781433159633
1433159635
An Introduction to the Entertainment Industry: Second Edition by Andi Stein
Andi Stein
New
Paperback
Peter Lang Publishing Inc
2018-07-31
254
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a new book - be the first to read this copy. With untouched pages and a perfect binding, your brand new copy is ready to be opened for the first time

Customer Reviews - An Introduction to the Entertainment Industry