Catherine Veitch trained as an infant primary teacher before working as an editor and writer for twenty years in children's magazines and books. Today, when she's not walking her Sheltie dog, Arthur, Catherine enjoys writing and creating content for children's story, puzzle, activity and early learning books.
Duncan Beedie is an illustrator and animator based in Bristol. Aside from drawing copious quirky images, he collects clockwork robots, can identify pretty much any military aircraft and has a dog called Ivor.
Tracy Packiam Alloway, PhD is a Psychology professor and Graduate Program Director at the University of North Florida. She specializes in working memory and its role in learning and the benefits of training working memory. As well as having written several books on the subject, Dr Alloway's work has been featured on Good Morning America, the Today Show, The Washington Post and many others. She blogs for Psychology Today and the Huffington Post.