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Knowledge Management for Process, Organizational and Marketing Innovation Emma O'Brien

Knowledge Management for Process, Organizational and Marketing Innovation By Emma O'Brien

Knowledge Management for Process, Organizational and Marketing Innovation by Emma O'Brien


Summary

Outlines different tools and technologies that can be applied depending on the type of innovation an organization desires. This title provides advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it.

Knowledge Management for Process, Organizational and Marketing Innovation Summary

Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods by Emma O'Brien

Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods outlines different tools and technologies that can be applied depending on the type of innovation an organization desires. It provides concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it.

Additional information

NPB9781615208296
9781615208296
1615208291
Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods by Emma O'Brien
New
Hardback
IGI Global
2010-09-30
350
N/A
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