How Advertising Effectiveness Influences Brand Equity Giep Franzen

Name: How Advertising Effectiveness Influences Brand Equity By Giep Franzen
SKU: 9781841160429
Price: 4.60 GBP
Availability: InStock

How Advertising Effectiveness Influences Brand Equity by Giep Franzen

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How Advertising Effectiveness Influences Brand Equity Summary

How Advertising Effectiveness Influences Brand Equity by Giep Franzen

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Additional information

Sku

GOR002689272

ISBN 13

9781841160429

ISBN 10

1841160423

Title

How Advertising Effectiveness Influences Brand Equity by Giep Franzen

Author

Giep Franzen

Condition

Used - Very Good

Binding type

Paperback

Publisher

NTC Publications

Year published

19990500

Number of pages

900

Prizes

N/A

Cover note

Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

Note

This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us