Shows and identifies more than 800 trademarks that make use of anthropomorphic forms, human figures, and animals, ranging from the Quaker Oats Man of 1877 to the California Raisins of today.
Character Trademarks Summary
Character Trademarks by John Mendenhall
Unfortunately we do not have a summary for this item at the moment
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us