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Color Planning for Interiors M Portillo

Color Planning for Interiors By M Portillo

Color Planning for Interiors by M Portillo


£69.95
Condition - Very Good
Only 1 left

Summary

One of the hallmarks of a successful designer is the ability to incorporate color into his or her projects and presentations. The culmination of years of research, this evidence-based approach to designing with color presents multiple color planning criteria for creating innovative color solutions in interior design.

Color Planning for Interiors Summary

Color Planning for Interiors by M Portillo

One of the hallmarks of a successful designer is the ability to incorporate color into his or her projects and presentations. The culmination of years of research, this evidence-based approach to designing with color presents multiple color planning criteria for creating innovative color solutions in interior design. Beginning with a detailed description of the multiple facets of color that accomplished designers take into consideration, the book explores color planning through the perspective of creative problem-solving. Complementing theory and research, the book draws real-world examples from interior design projects involving noted colorists and designers. From the fundamental principles of color theory to applications of the design process, designers will find insight on all aspects of designing interiors with color.

About M Portillo

Margaret Portillo , PhD, is Chair of the Department of Interior Design at the University of Florida in Gainesville. Dr. Portillo is a member of the Interior Design Educators Council and has chaired the IDEC Color Network. She has taught color theory to both undergraduate and graduate design students for nearly two decades and has published and presented on color and the creative process nationally and internationally.

Table of Contents

Chapter 1: Introduction to Color Planning. Creative Process. Color Language. Color in Context. Color Planning Framework. Overview. Chapter 2: Challenges to Color Planning. Emotionality. Conventionality. Materiality. Rationality. Toward Innovation. Summary. Chapter 3: Art & Science of Color Planning. Principles of Color Perception. Visual System + Light + Object. Measuring Color vision. Color Constancy. Color Systems. Additive & Subtractive. Artist's Wheel. Munsell. Pantone. Summary. Research Notes. Chapter 4: Criterion One: Color as Composition. Color Illusions. Afterimage. Optical Mixing. Simultaneous Contrast. Metamerism. Bezold Effect. Synesthesia. Color Progression + Transition. Color Planning for Shaping Space. Summary. Chapter 5: Criterion Two: Color as Communication. Origins of Color Associations. Color Associations and Building Type. Color Strategy + Brand Identity. Cross-Cultural Marketing with Color. Challenging Negative Color Associations. Evolution of Color Meaning . Color Planning for Communication. Summary. Research Notes. Chapter 6: Criterion Three: Color for Engagement. Cognition. Emotion. Color Temperature Perception. Color + Flavor Perception + Consumption. Color + Space + Depth. Color Planning for Human Response. Summary. Research Notes. Chapter 7: Criteria Four: Color Preferences. Individual Preferences. Group Preferences. Historical Preferences. Stories behind Color Names. Color Forecasting + Cycles of Preference. Color Planning for Creating the New. Summary. Research Notes. Chapter 8: Criteria Five: Color Pragmatics: Functional Side of Color. Color + Lighting Conditions. Color + Materiality. Color + Adaptive Reuse. Color + Sustainability. Color + Digital Media. Planning for Pragmatics. Summary. Research Notes. Chapter 9: Criteria in Concert. Workplace. Hospitality. Restaurants. Retail. Museum. Healthcare. Residence. Lessons from Color Planning Narratives. Summary. Chapter 10: Directions in Color Planning. Color as Process. Color as Product. Color as Environment. Research Challenges. Summary. Appendix: For Further On Line Study. Understanding color: Theories, systems, schemes. Seeing color: Perception, vision, color deficiencies, synesthesia. Measuring color: Artist's Wheel, Munsell, Pantone . Color illusions: Metamerism, optical Illusions. Color communication: Cross-cultural meaning, marketing, branding. Color pragmatics: Interior applications, print and digital Media. Scholars and Innovators: Albers, Itten, Swirnoff. Professional color organizations: ISCC, CAUS, CMG. Bibliography. Credits. Index.

Additional information

GOR009424397
9780470135426
0470135425
Color Planning for Interiors by M Portillo
Used - Very Good
Paperback
John Wiley & Sons Inc
20090409
224
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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