This story of American business which traces the rise of Malcolm Forbes against the collapse and corruption of American business in the 1970s and the go-go years of the 1980s. While many books, from Indecent Exposure to Barbarians at the Gate, have exposed modern business evils, they have treated them as isolated cases, where the men involved were cast as thieves. This is the first look at these evils in context, revealing the larger picture, raging at the decline in business standards, performance and ethics, and concluding with a call to action.