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The Fundamentals of Fashion Design Richard Sorger (Kingston University, UK)

The Fundamentals of Fashion Design By Richard Sorger (Kingston University, UK)

The Fundamentals of Fashion Design by Richard Sorger (Kingston University, UK)

Reviews:
£12.20
New RRP £27.90
Condition - Very Good
Only 1 left
Very Good

The Fundamentals of Fashion Design Summary

The Fundamentals of Fashion Design by Richard Sorger (Kingston University, UK)

The Fundamentals of Fashion Design provides a fully illustrated introduction to the key elements of fashion design, from the initial concept of a fashion idea to realizing it in 3D form. Writing with clarity and precision, Richard Sorger and Jenny Udale explain the entire fashion design process, including research and design, fabrics and their properties, construction methods and how to form and promote a collection. This third edition has been updated to include the latest design and construction techniques and stunning new visual examples. New and updated interviews with practitioners working for leading fashion brands offer key insights into succeeding in the industry today and a preface by fashion designer and instructor Shelley Fox introduces and contextualizes the new edition. Exercises also help readers to discover and experiment with design techniques first hand. Overall, this book is a rich and dynamic resource that will inspire readers to develop their own design work and embark on a career in fashion with confidence, proficiency and enthusiasm. FEATURED INTERVIEWS Marten Andreasson, & Other Stories Alan Humphrey Bennett, Paul Smith Kristin Forss, Marni Barry Grainger, Timberland Louise Gray Peter Jensen Gahee Lim Winni Lok Michele Manz, Current/Elliott Chantal Williams, Old Navy

The Fundamentals of Fashion Design Reviews

A hands-on, user-friendly guide as to how fashion designers design, which has been aesthetically laid out with strong imagery and some really good insights. -- Rachel Studd, Senior Lecturer in Design * University of Manchester, UK *
This is an excellent book that has key images supporting the description and approaches to demystify the fashion design process. -- Alison Gault, Lecturer in Fashion and Knit Design * University of Ulster, UK *
A very informative book that has a straightforward approach and is easy to follow. The sequence is on point as to how one should be introduced to the design process and the images are fabulous. -- Kelly De Melo, Fashion Industry Professional and Entrepreneur and Fashion Design Professor
This book is an exciting overview of the fashion industry with engaging materials, discussions, interviews and activities that realistically depict roles in the fashion industry in a manner understandable to novice readers. -- Eulanda Sanders, Apparel, Merchandising and Design Professor * Iowa State University, US *
Excellent resource to introduce students to Fashion Design. Well received by students. * Cheryl Smith, Curriculum Leader and Lecturer in Art and Design, Newcastle-Under-Lyme College, UK *

About Richard Sorger (Kingston University, UK)

Richard Sorger is the Associate Professor and Course Leader for MA Fashion at Kingston University. He has taught at all levels of fashion education from undergraduate to postgraduate for institutions such as Central Saint Martins, London College of Fashion, Middlesex University, and Nottingham Trent University. Jenny Udale lectures in fashion textiles at the Open College of the Arts, UK and has previously taught at Middlesex University and Ravensbourne College. She is a freelance textile and womenswear designer and her textiles have been stocked in Libertys and Selfridges.

Table of Contents

Introduction 1. Research What sort of designer are you?; Know your subject; Starting your research; Sources of research; The research book; Mood-, theme- and storyboard; In fashion; Research exercises 2 Design Design identity; Ideal bodies; Silhouette; Proportion and line; God is in the details; Fabric, colour and texture; Rendering your ideas; Portfolios; In fashion; Design exercises 3 Fabrics and techniques Fabric; Natural fibres; Man-made fibres; Synthetic fibres; Developments in fabric; Fabric construction; Surface treatments; Fabric and yarn trade shows; In fashion; Fabric exercises 4 Construction Tools and machinery; Construction techniques; Draping on the mannequin; In fashion; Construction exercises 5 Developing a collection Who are you designing for?; Genre; Types of garment; Putting together a collection; Showing a collection; Branding; In fashion; Developing a collection exercises Appendix Glossary Further resources Bibliography Index Picture credits Acknowledgements and credits

Additional information

GOR010022816
9781474270007
147427000X
The Fundamentals of Fashion Design by Richard Sorger (Kingston University, UK)
Richard Sorger (Kingston University, UK)
Fundamentals
Used - Very Good
Paperback
Bloomsbury Publishing PLC
2017-08-10
216
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - The Fundamentals of Fashion Design