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Sam Squiers is an award-winning Sports Journalist, Presenter, Author and the founder of Sportette. Sam has worked with Australia's leading media and sports organisations, including Fox Sports, Nine Network, Surfing Australia, NRL, Seven Network, Sky News and Southern Cross Australia. Over the course of Sam's career she's become a strong advocate for women in sport. In 2014, Sam founded Sportette to provide an avenue to tell the incredible stories of female athletes and it grew to be a leading think tank on women's sports. Princesses Wear Trainers is Sam's debut children's book. A heart-warming tale of a princess's passionate pursuit of her sporting dreams, Princesses Wear Trainers sends a powerful message about girls and sport from a key early age. While juggling her media commitments and keynote speaking engagements, Sam is also a Women's Professional Golfers' Association (WPGA) Board Director and a mum to her own little girls Imogen (Immi) and Elle.